Red Zone Selling is where strategy meets execution.
Just like in football, the last 20 yards of a deal require a different level of precision, mindset, and coordination. You’ve moved the ball downfield — now it’s time to finish strong.
In this article, we break down:
- Why most deals stall in the Red Zone (and how to prevent it)
- How to run your 2-minute drill: urgency, alignment, and control
- Red Zone Playbook moves: Mutual Action Plans, Strategic Champions, and Executive Alignment
✅ Win the deal before the close call